Category Archives: Press Releases

NetBooster Group announces the appointment of Thomas Armbruster as CEO

Tim Ringel steps down as CEO, remains on NetBooster Group Board

The Board of Directors of NetBooster SA (FR0000079683 – ALNBT – PEA-PME eligible), the leading independent international agency in digital performance marketing, today announces the appointment of Mr. Thomas Armbruster as its new Chief Executive Officer . Thomas has been with the Company for six years, undertaking several key Executive Management positions, including his most recent role as Chief Operations Officer of the Group.

Tim Ringel will stand down from his position as CEO at the end of October, due to personal reasons, but remains as an independent Board Member and shareholder of NetBooster.

This change in leadership comes as the Company embarks on a new phase of international growth, following its successful financial, operational and strategic restructuring, overseen in recent years by both Thomas and Tim. Thomas will now lead NetBooster through its next phase of growth; driving the Company’s strategic agenda and cementing the Group’s position as an independent global competitor to the ‘Big Six’ traditional media networks.

This strategic transformation of NetBooster’s leadership team also coincides with recent changes to the Board, with the appointment of François de La Villardiere as Chairman and Fund Nobel, represented by Cedric Weinberg, also joining the Board.

François de La Villardiere, Chairman of the Board, comments: “Tom is perfectly placed to take the Group forward, whilst maintaining its culture and understanding the drive, vision and goals that are fundamental to the next phase of the Company’s evolution. The Board and NetBooster Management would like to thank Tim Ringel for his dedication and fantastic leadership of the Group in recent years.”

Thomas Armbruster, COO of NetBooster said: “I’m honoured to be appointed as the CEO of NetBooster and I’m looking forward to bringing the Company to the next level; delivering for our clients, staff and investors. I will continue with the strategic vision we have built for the NetBooster Group, as we aim to become the world’s leading independent performance marketing agency.”

Tim Ringel said: “It has been a real privilege to have been part of NetBooster Group’s transformation over the past three years and I am immensely proud of everything that has been achieved. I would like to thank our employees, partners and the great management team that have supported the vision and made NetBooster Group the success that it is today. Under Tom’s leadership, the Group will go from strength to strength and I look forward to continuing to support the business and my colleagues as a member of the Board.”

 


 

 About NetBooster Group | www.netbooster.com

NetBooster is a leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

 

Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

 

Car rental giant Hertz appoints NetBooster as its European performance marketing partner

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent international agency in digital performance marketing, today announces a new collaboration with Hertz – the car rental company.

Following a competitive pitch process, Hertz appointed NetBooster to manage its paid media activity across seven European countries, as well as their international campaigns across the US, MEA and APAC regions. NetBooster’s focus will be on driving innovation in the continuously competitive and complex travel marketplace, while helping Hertz unlock the full lifetime value of its customers.

The appointment further expands NetBooster’s travel portfolio, which includes brands such as AccorHotels, Emirates and Center Parcs.

Vincent Gillet, VP Marketing at Hertz Int., comments: NetBooster is a natural fit for Hertz International due to the agency’s broad global and local credentials and expertise. Their European market knowledge and sector expertise in travel were particularly appealing to us. We look forward to working with NetBooster and further developing the Hertz brand on a global scale.”

Tim Ringel, CEO of NetBooster, said: We’re thrilled to be partnering with such a fantastic and well established brand like Hertz. The appointment is a real testament to NetBooster’s strong international footprint and market expertise. The challenge of delivering complex multi-territory campaigns is exactly what makes us tick and we’re looking forward to driving further innovation in this space.”   

 


 

About NetBooster Group | www.netbooster.com

NetBooster is a leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

 

About Hertz I  www.hertz.com

Hertz operates the Hertz, Dollar, Thrifty and Firefly vehicle rental brands in approximately 10,000 corporate and franchisee locations throughout North America, Europe, Latin America, Africa, the Middle East, Asia, Australia, and New Zealand. Hertz Global is one of the largest worldwide airport general use vehicle rental companies, and the Hertz brand is one of the most recognized in the world. Product and service initiatives such as Hertz Gold Plus Rewards, Carfirmations, Mobile Wi-Fi and unique vehicles offered through the Adrenaline, Dream, Green and Prestige Collections set Hertz Global apart from the competition.  Additionally, Hertz Global owns the vehicle leasing and fleet management leader Donlen Corporation, operates the Hertz 24/7 hourly vehicle rental business in international markets and sells vehicles through its Rent2Buy program. For more information about Hertz Global, visit: www.hertz.com

Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

 

Social_Center+Parcs

metapeople – part of NetBooster Group – secures a 12 month contract with Center Parcs

metapeople – part of NetBooster Group – secures a 12 month contract with Center Parcs after a successful online video test 

metapeople Duisburg, part of NetBooster Group ((FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, started a display performance campaign for Center Parcs Europe to increase brand awareness and early bookings for summer holidays. The trial run has been very successful, leading to the European specialist for family trips, to sign a one-year contract with metapeople to manage their programmatic Display campaigns.

For the first time, Center Parcs supported by metapeople, started a wide-ranging display-strategy in Belgium, the Netherlands and Germany focusing on programmatic display and video, which ran simultaneously to a TV campaign to advertise their 25 holiday parks – 21 Center Parcs and 4 Sunparks.  The display campaign included rich media formats as well as Facebook Ads with emphasis on a detailed analysis as well as on an optimization by offsite-and onsite data.

As part of NetBooster Group, metapeople were selected by Center Parks due to to their presence in the European performance market. “Their profound know-how in DoubleClick’s Online Marketing Suite especially convinced us”, says Claudia Bergholz, group online media specialist at Center Parcs Europe in Brussels. “But also the great and smooth support has to be emphasised. From planning and realizing the campaign to presenting the results, everything was easy and on high standards, which also includes the quick adjustment of the reporting’s for this first test.”

metapeople used Google Analytics Premium together with the Digital Marketing Suite by DoubleClick, to build  a coherent attribution-model for display-branding-campaigns for Center Parcs Europe. “Our display-strategy, including Social-Ads for Facebook, is based on defined KPIs and is perfectly apposite”, explains Claudia Bergholz.

The TV-spots were supported by online-videos with a length of 20 or 30 seconds to increase the brand awareness. “We wanted to gain the maximum range with a high view or completion rate with the budget we had”, underlines Barbara Kochniss, metapeople’s Head of Media.

 “metapeople implemented our strategy with well-balanced media plans in the different countries”, Claudia Bergholz summarizes the results of the first test. Further joint activities will follow as metapeople and Center Parcs have signed a one-year contract after the success of their display campaign.

 


 

About NetBooster Group | www.netbooster.com

NetBooster isa leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

 

About metapeople GmbH I www.metapeople.com  

As an agency for effective performance marketing metapeople GmbH provides premium solutions for Affiliate, Display Media, SEA, SEO, Social Media, Data & Analytics as well as Consulting and Tracking from a single source. metapeople has been operating for more than 18 years and +25 locations worldwide. Since May 2011 metapeople works together with the affiliate- brand metaapes, who were founded 2004 and with NetBooster. Thus they can realise best quality for their customers in all major European markets.

 

About Center Parcs Europe N.V I www.centerparcs.com

The Pierre & Vacances-Center Parcs Group develops and manages innovative and environmentally friendly leisure and holiday concepts in order to offer the most attractive seaside, mountain, country and city destinations in Europe. Created in 1967 by Mr. Gérard BREMOND, the Pierre & Vacances-Center Parcs Group is the European leader in local tourism. With its complementary brands – Pierre & Vacances, Maeva, Center Parcs, Sunparks and Aparthotels Adagio – Pierre & Vacances-Center Parcs welcomes 7.5 million clients to its tourism network of almost 50,000 apartments and homes, located in 300 sites around Europe. 

 

Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

 

Crucial selects NetBooster to drive its global SEO strategy

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible) a leading independent European agency in digital performance marketing, today announces a new partnership and contract win with Crucial, part of Micron Group.

NetBooster has been selected to develop and manage Crucial’s global SEO strategy in the USA, UK, Italy, Germany and France. This new partnership represents a key milestone for NetBooster, as it’s the first time the European Agency has been appointed by a US company to manage a global SEO strategy including the US.

NetBooster is working in partnership with the Crucial marketing teams, product specialists and website developers to deliver a comprehensive SEO campaign to drive increased organic visibility in the target markets. The project includes technical SEO, multi-language content marketing, data analysis, outreach & influencer marketing as well as providing SEO and search marketing training to Crucial’s stakeholders. This will be managed out of NetBooster’s SEO competence hub in Cornwall, with the support of the local NetBooster offices in the target countries.

Crucial specialisesin computer memory and storage, with over 6500 engineers on staff, more than 25 000 patents and products available in 209 countries around the world.

Tim Ringel, CEO of NetBooster, says– “We are proud that Crucial chose NetBooster to develop and implement their SEO strategy both in the US and in Europe. Crucial is our first client in the semi-conductor industry and international, making this an important win for us, putting into place our development plans in the US and our ambition to grow our international footprint as the largest independent digital performance agency.

We’re excited to be working with NetBooster for our SEO needs,” said Fabrice Sabo, E-Commerce Marketing Manager, Crucial. “Their broad experience within the SEO industry combined with their knowledge of regional e-commerce models will help us take our digital marketing to the next level.”


About NetBooster Group | www.netbooster.com
NetBooster is a leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.). Shares in NetBooster are traded on the NYSE Alternext Paris.

In February 2016, NetBooster and PM Digital, a US-based independent leading full-service integrated marketing agency, announced their strategic relationship to form one of the biggest independent performance networks in the world, with a combined international presence of over 25 Offices, 800 employees, and 250 leading brands.

About Crucial | www.crucial.com

Crucial is a global brand of Micron Technology, Inc. Crucial solid state drives (SSDs) and memory (DRAM) upgrades are compatible with over 100,000 new and old desktops, laptops, workstations, and servers. Available worldwide at leading retail and e-tail stores, commercial resellers, and system integrators, Crucial products enhance system performance and user productivity. Learn more at crucial.com.

Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

 

PMDigital-website-featuredphoto

NetBooster and PM Digital partner to form one of the biggest independent performance networks in the world

Combined International Presence of over 25 Offices, 800 Employees, 250 Leading Brands and managing over $500m media spend

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent Europe and Middle East agency in digital performance marketing and PM Digital, a US-based independent leading full-service integrated marketing agency, today announce a new strategic relationship. This partnering, without an impact on the shareholding structures, will enable the two agencies work alongside one another; leveraging their powerful offerings, employees and technology to benefit their clients. 

Both PM Digital and NetBooster have a strong heritage of delivering marketing solutions to help clients generate awareness and drive performance. Together, their expertise lies in PPC, SEO, CRM, Display/RTB, Affiliate, Social, UX/CRO, with all of these supported by a strong Data and Analytics offering, and a creative team that supports those efforts, to target brands’ most important audiences anywhere they are.

NetBooster and PM Digital’s proven track record of success, coupled with their comprehensive understanding of data and actionable customer insights, will enable the two agencies to work alongside one another and deliver high-impact, cross channel marketing strategies for international brands looking to deepen their position and relevancy. The strategic partnering comes at an important time, as brands and clients look to cultivate integrated global strategies with deeply tailored, localised approaches, and to identify new customer and business opportunities across markets.

Tim Ringel, CEO of NetBooster, commented: “The performance driven methodology is core to our cross-channel, global performance approach. With PM Digital’s deep roots in direct and integrated marketing, coupled with their exceptional channel intelligence, this partnership will give our mutual clients a significant competitive advantage. Together we will strengthen the relationship with critical media providers, as well as best-in-class data and technology partners. The entrepreneurial spirit of both companies fuels our mutual plan for a global footprint with APAC as our next target.

Chris Paradysz, Co-CEO, PM Digital, said: “NetBooster brings impressive digital and vertical expertise that will complement our combined leading roster of brands across the Retail, Travel and Hospitality, Financial Services, Education, Publishing, Technology, Telco, Automotive, Non-profit and B2B sectors. Our shared dedication to creativity, innovation and performance will enhance our clients’ overall programmes and allow them to grasp new opportunities to connect and engage across the globe.”


About NetBooster Group | www.netbooster.com

NetBooster is a leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

About PM Digital www.pmdigital.com

PM Digital is a full-service integrated marketing agency specialising in innovative solutions across paid search (SEM), organic search (SEO), display, social, content, email, direct mail, print and insert, as well as creative brand and web development.  With its direct and digital businesses, PM Digital’s core capabilities are based in a data-driven approach to understanding, targeting, cultivating, acquiring and optimising customer value for clients. Through this comprehensive expertise, the agency leverages proprietary and best-in-class research and analysis tools to help clients make the most informed marketing decisions and manage the performance of their programmes. With a client list of leading global brands across key verticals, such as Retail, Financial Services, Education, Publishing, Technology, Nonprofit and B2B, PM Digital has continued to grow our reputation as the industry’s most critical thinkers and leaders.

Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

NetBooster chooses Kontrapunkt agency to strengthen its brand globally

nb-kontrapunkt-graphic

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, has chosen the Scandinavian design and brand agency Kontrapunkt to handle the task of strengthening their brand and position worldwide.

With 500 consultants, 22 offices around the world and NetBooster has a unique position as one of the only independent, international digital agencies. Kontrapunkt will help sharpen and position NetBooster to reach their optimum level.

Tim Ringel, CEO of NetBooster commented “NetBooster has grown externally and acquired several agencies in different countries. Now we need to renew and unify our global brand and position. We have chosen Kontrapunkt, because they have a sharp strategic approach to design and branding, and because they see the value in being genuine and transparent – just like us.”

 “When NetBooster prioritises to develop their own brand, they show that they are willing to walk the talk in this respect. This I admire. We look forward to a collaboration that will mean a lot to both us and NetBooster. At Kontrapunkt, we specialize in brand development and brand design, while NetBooster delivers digital solutions that measure any marketing effort. I definitely see great potential in creating a synthesis of performance marketing and branding,” says Morten Gade, Partner at Kontrapunkt.

 


About NetBooster Group | www.netbooster.com

NetBooster is a leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

Kontrapunkt
Morten Gade
Partner & Head of Digital, Kontrapunkt
Tel. +45 52145970
mga@kontrapunkt.com

NetBooster on growth track in the third quarter of 2015

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, today announces its results for the third quarter of 2015, showing an increase in growth on all levels.

During the third quarter of 2015, NetBooster achieved a gross margin of €8.8m from €7.9m in the same period in 2014 (growth of +11%), and a boosted EBITDA at €1.3m from €1.1m in the same period in 2014 (+18%), with a profitability coming in at 15% (14% in the prior year).

As previously stated (in the half-year results), the on-boarding of new blue chip clients such as Estée Lauder, Euromaster and Groupe SEB during the year, positively impacted the P&L. In addition, NetBooster is growing with existing clients such as Deutsche Telekom, by being the full service provider for them.With a traditional strong last quarter, the on-boarding of new clients and a promising sales pipeline in Q4, the management team is confident in keeping the growth track in quarter four of 2015 and beyond.

  2015-11-03 18_09_17-NetBooster - Q3 2015 PR_FINAL_03.11.2015- English - Microsoft Word

Based on the strong profitability and the achieved growth, the management team is exploring ways to enhance the NetBooster brand with the aim of strengthening NetBooster’s position in the market. Kontrapunkt, a Danish strategic branding agency, has been appointed to explore ways to revitalize and reposition the NetBooster brand and image in the next months.

 OUTLOOK

NetBooster is confident to accelerate the growth in Q4/2015 and is optimistic to reach the EBITDA target of minimum € 5.5m. The Company will provide further details on the 2016 strategic plans in January 2016.

Tim Ringel CEO of NetBooster, comments “We have been focusing on new business and growing the existing clients in the first half of this year. We are now on-boarding our first new customers to deliver growth for the Company. Thanks to our efforts in the last 3 years we are now starting to earn the results by being overwhelmed with new business inquires in the 2015 pitch season. We are proud of what we have achieved and are full of energy to step into a rapid acceleration of NetBooster’s Brand and Strategic offerings, across markets, continents and product areas in 2016.”


 DISCLAIMER

This press release contain forward looking statements including statements regarding NetBooster’s management intent, belief or current expectations with respect to NetBooster’s businesses and operations, market conditions, results of operation and financial condition, specific provisions and risk management practices. These statements are based on the current expectations and assumptions of NetBooster’s management and they are, therefore, subject to risks and uncertainties. Many factors can impact NetBooster’s results and performance, thus forecasts and hypothetical examples are subject to uncertainty and contingencies outside NetBooster’s control. Results and performance can be materially different from any future results or performance that may be expressed or implied by the forward looking statements contained in this press release. NetBooster does not undertake to implement any of the actions and operations that may be described in the forward looking statements. Moreover, we remind you that past performance is not a reliable indication of future performance.

This press release, including forecast financial information, should not be considered as advice or recommendation to investors or potential investors in relation to acquiring, selling or transfer by any means NetBooster’s securities. Before acting on any information included into this presentation, one should consider the appropriateness of the information, any relevant offer document and especially should seek for independent financial advice. It is reminded that all securities involve financial risks.

 

About NetBooster Group | www.netbooster.com

NetBooster isa leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

Financial Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

 

 

NetBooster publishes its 2015 Half-Year Results

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, today announces its Half-Year Results for 2015.

The consolidated revenue totalled €63.9m, amounting to growth of +8% in comparison with the figures for 30 June 2014. Furthermore, NetBooster achieved a Gross Margin of €17.2m, an increase of +1% compared to the same period in 2014.

On boarding of new blue chip clients such as Estée Lauder and Groupe SEB during the second quarter of 2015, positively impacted the P&L. Also, NetBooster is growing with existing clients such as Deutsche Telekom, by being the full service provider for them.

EBITDA increased to €2.1m, upfrom €1.7m in the same period in 2014 (+24%), profitability coming in at 12.2% (9.9% in the prior year). Restructuring efforts undertaken in 2014 led to a reduction in staff expenses during the first half of 2015.  

During the second quarter, €0.3m was accrued under Extraordinary Activities; as the management is close to reaching a settlement on an existing legal claim over the coming weeks.

Overall, profitability for the first half of 2015 is in line with Management’s expectations. Net income before goodwill amortization amounted to €0.6m; a year-on-year increase of 20%. Because of high goodwill amortization under French GAAP (€2.0m) reported net income came in at €-1.4m. 

2015-10-14 14_44_19-NetBooster - Half Year Results 2015 PR Final - English [Lecture seule] - Microso

 

As at 30th June 2015, the balance sheet showed a higher trade receivables and trade payables figures due to the increase in revenue. The Cash Flow was impacted by the Company’s Share Buyback programme (mainly for future acquisitions) of €0.8m, which led to a slightly lower cash position at €4.4m (same period in 2014: €4.7m).

OUTLOOK 2015

Based on the new clients, NetBooster is confident to accelerate the growth in Q3 and Q4 and is optimistic to reach the EBITDA target of minimum € 5.5m.

 


 DISCLAIMER

This press release contain forward looking statements including statements regarding NetBooster’s management intent, belief or current expectations with respect to NetBooster’s businesses and operations, market conditions, results of operation and financial condition, specific provisions and risk management practices. These statements are based on the current expectations and assumptions of NetBooster’s management and they are, therefore, subject to risks and uncertainties. Many factors can impact NetBooster’s results and performance, thus forecasts and hypothetical examples are subject to uncertainty and contingencies outside NetBooster’s control. Results and performance can be materially different from any future results or performance that may be expressed or implied by the forward looking statements contained in this press release. NetBooster does not undertake to implement any of the actions and operations that may be described in the forward looking statements. Moreover, we remind you that past performance is not a reliable indication of future performance.

This press release, including forecast financial information, should not be considered as advice or recommendation to investors or potential investors in relation to acquiring, selling or transfer by any means NetBooster’s securities. Before acting on any information included into this presentation, one should consider the appropriateness of the information, any relevant offer document and especially should seek for independent financial advice. It is reminded that all securities involve financial risks.

About NetBooster Group | www.netbooster.com

NetBooster isa leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

Financial Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

 

 

IA-large-post-pic-V2

NetBooster Group acquires Dutch digital marketing agency Internet Advantage

NetBooster Group is extending its international footprint with the acquisition of the Dutch Digital Marketing Agency Internet Advantage to extend its worldwide coverage.

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible) a leading independent European agency in digital performance marketing, announces the acquisition, subject to the realisation of customary conditions precedent, of the digital marketing agency Internet Advantage based in Utrecht, Netherlands. The newly acquired agency will operate under the NetBooster Group’s popular German brand metapeople and will be fully integrated into the global NetBooster Group service offering.

The acquisition will further enhance NetBooster’s global reach by adding the important Dutch market to the Networks country portfolio. The DNA of Internet Advantage will stay intact as all employees, clients and service offerings will be transitioned into the rebranded company metapeople Netherlands. The original General Manager and founder Lennert de Rijk and his new colleague Joost Geerts will manage the integration and expansion of metapeople Netherlands.

Both Internet Advantage and NetBooster/metapeople are focusing on performance driven digital strategies. The acquisition is a perfect fit for both organizations to grow the businesses. Clients of Internet Advantage will benefit from metapeople’s extensive expertise in performance-driven marketing, as well as the international data and analytics footprint.

With a strong focus on innovation, Internet Advantage is a leading search and performance marketing agency in the Netherlands. The agency was voted best Search Marketing Agency in The Netherlands in 2013, and is working with a multi-lingual in-house team in the Dutch, Belgian and German markets.

Lennert de Rijk, Managing Director of Internet Advantage, comments “Performance Marketing is moving into a new phase as it goes international and becomes fully transparent. We, at Internet Advantage, want to be part of this evolution and use our entrepreneurial ambition to change the industry. In conversations with NetBooster/metapeople, it quickly became clear that our ambitions align perfectly, when it comes to providing the best digital strategy to our clients. Joining forces ensures that we can expand together and strengthen our respective positions in this agile and innovative sector. Our clients and our employees will benefit from the fact that NetBooster/metapeople is the biggest independent international performance agency, with strong offerings in Data & Analytics.”

Tim Ringel, CEO of NetBooster Group, adds: “We are very excited to have found such a complementary and ambitious boutique agency in the Dutch market. Internet Advantage’s management, employees, clients and services fit perfectly into our vision of growing in size and knowhow with entrepreneurially managed companies and create the biggest independent worldwide digital network agency. Our top clients are keen to expand into more regions with NetBooster/metapeople and we are answering that demand by cherry-picking the best local players with highly involved entrepreneurs and integrate them onto our unique international platform. The acquisition of Internet Advantage is the first step in our strategy to triple our size by 2018, creating a global agency thanks to buy & build and organic growth.”


About NetBooster Group www.netbooster.com

NetBooster is a leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.). Shares in NetBooster are traded on the NYSE Alternext Paris.

Information:

Communication  
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Wendy Rigal
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

Hello bank! by BNP Paribas velger NetBooster’s Data & Analytics avdeling

NetBooster, et ledende uavhengig europeisk byrå innen digital markedsføring, kunngjør i dag et nytt partnerskap med Hello Bank! Et online datterselskap av BNP Paribas.
NetBooster vil fungere som en strategisk rådgiver for Hello Bank. Ved hjelp av analyse og målinger vil NetBooster hjelpe kunden med å definere mål og planlegge hvilke aktiviteter som vil være lønnsomme.
Oppdraget gjelder det franske, belgiske og italienske markedet for både Hei Bank! og BNP Paribas byråer, i tillegg til det tyske markedet for Hei Bank! Les mer her.

NetBooster publishes its first Quarter 2015 Results: EBITDA growth continues

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, today announces its results for the first quarter of 2015, with an EBIDTA growth continuing successfully.  

In the first three months of 2015, NetBooster recorded an increase in EBITDA at €0.9m, from €0.7m in the same period 2014 (+29%) and a profitability level of 10.7% (8.2% in prior year). NetBooster’s Data & Analytics department starting projects with several new clients in the last months of 2014 supported the growth in EBIDTA during the quarter.

Q1 English

Gross Margin is stable at €8.4m (€8.5m in prior year). The win of new blue chip clients such as Adidas, Estée Lauder, Pierre & Vacances, Merck and Ulla Popken has been absorbed, from a Gross Margin perspective, by reduced budgets of existing clients (for example Bouygues Telecom).

OUTLOOK 2015
The management has set an EBITDA target of €5.5m to €6.0m for 2015 and continues to be confident that NetBooster is in a good position to achieve record results in the current year.

Tim Ringel, CEO of NetBooster, commented: “Our Q1, 2015 numbers show that NetBooster is delivering solid and consistent financial results paired with new client wins on a monthly basis. NetBooster is ready for expansion and will do so due to new blue chip clients, an overall product strategy and geographical scale. Thanks to the transparent business model with our clients and the involvement in our customer’s digital strategy, we are positioned right next to the big media agencies as the new challenger in the industry.


DISCLAIMER

This press release contain forward looking statements including statements regarding NetBooster’s management intent, belief or current expectations with respect to NetBooster’s businesses and operations, market conditions, results of operation and financial condition, specific provisions and risk management practices. These statements are based on the current expectations and assumptions of NetBooster’s management and they are, therefore, subject to risks and uncertainties. Many factors can impact NetBooster’s results and performance, thus forecasts and hypothetical examples are subject to uncertainty and contingencies outside NetBooster’s control. Results and performance can be materially different from any future results or performance that may be expressed or implied by the forward looking statements contained in this press release. NetBooster does not undertake to implement any of the actions and operations that may be described in the forward looking statements. Moreover, we remind you that past performance is not a reliable indication of future performance.
This press release, including forecast financial information, should not be considered as advice or recommendation to investors or potential investors in relation to acquiring, selling or transfer by any means NetBooster’s securities. Before acting on any information included into this presentation, one should consider the appropriateness of the information, any relevant offer document and especially should seek for independent financial advice. It is reminded that all securities involve financial risks.

 

About NetBooster Group | www.netbooster.com

NetBooster is a leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.).  Shares in NetBooster are traded on the NYSE Alternext Paris.

 

Financial Communication 
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact
ALIZE RP
Caroline Carmagnol / Sophie Colin
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com

NetBooster publishes its Year-End 2014 Results

NetBooster – 2014 RESULTS 

Moving from restructuring to growth in 2015 

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, today announces its financial results for year-ended 2014.

For the year-ended 2014, NetBooster recorded an EBITDA of €4.5m (compared to €2.7m in 2013) and a Gross Margin of €34.2m (stable compared to 2013, €34.4m) leading to a profitability level of 13.1% (compared to 7.9% for the year-ended 2013). Despite goodwill amortization of €4.0m under French GAAP, the Company is reporting a positive Net income.

In 2014, the Management team restructured the company and refocused efforts from a client, management, product and financial perspective. Principle amongst these included:

  • A decision to exit unprofitable client relationships, thereby accepting a decline in Revenue from €133m to €166m, whilst keeping a stable level of Gross Margin, which is the leading indicator for the operational business performance.
  • Optimising the Group’s cost base; consolidating its business activities in the UK, squeezing out minority shareholders in Guava Holding and thereby reducing the listing and associated costs therewith, combining the Company’s three German units and resizing the French business to actively improve profitability locally.
  • Streamlining our vision, aligning our product offering towards clients’ needs and improving our communication strategy. With a unique product offering, the right size to attract clients and by being a full service digital agency. NetBooster is challenging the big media agencies as they are just starting to turn to digital.
  • New client wins with attractive blue chip, multinational players such as Estée Lauder, PSA, Nestlé, Ringier, AXA Assistance, Standard Chartered, Jennyfer, Speedo and Maplin, providing a strong platform for future growth. 

 

2014 results

 Management confirms outlook 2015

With 2014 being the best financial year in the company’s history, the management is confident to confirm its outlook, targeting €5.5m to €6.0m EBITDA for 2015.

NetBooster’s CEO, Tim Ringel, commented: “The year 2014 has been a clear proof for the Management and our Team that we can deliver outstanding results, by focusing on our digital DNA. Our objective for 2015 is to keep challenging the big media agencies and win more business across all services, but especially in the Data and Consultancy area. Thanks to the work of our team, and the trust of our clients and investors, NetBooster is now well positioned to be the digital performance architects for advertisers in their digital advertising transition (going forward).”

The consolidated Balance Sheet, Profit & Loss and Cash Flow Statement are available on the Investor Relations section of our website – www.netbooster.com/investor-relations/

EVENT – Year-end 2014 Results

Tim Ringel (CEO), Tom Armbruster (COO) and Vincent Added (CFO) will hold an event for press, equity analysts and investors at 9.30am CET / FR on Wednesday, 8th April 2015 at the offices of NetBooster, 4-6 Passage Louis Philippe, 75011 Paris.

To attend, please contact Alize RP – Tel. +33 1 44 54 36 61

- – END – -

DISCLAIMER
This press release contain forward looking statements including statements regarding NetBooster’s management intent, belief or current expectations with respect to NetBooster’s businesses and operations, market conditions, results of operation and financial condition, specific provisions and risk management practices. These statements are based on the current expectations and assumptions of NetBooster’s management and they are, therefore, subject to risks and uncertainties. Many factors can impact NetBooster’s results and performance, thus forecasts and hypothetical examples are subject to uncertainty and contingencies outside NetBooster’s control. Results and performance can be materially different from any future results or performance that may be expressed or implied by the forward looking statements contained in this press release. NetBooster does not undertake to implement any of the actions and operations that may be described in the forward looking statements. Moreover, we remind you that past performance is not a reliable indication of future performance.
This press release, including forecast financial information, should not be considered as advice or recommendation to investors or potential investors in relation to acquiring, selling or transfer by any means NetBooster’s securities. Before acting on any information included into this presentation, one should consider the appropriateness of the information, any relevant offer document and especially should seek for independent financial advice. It is reminded that all securities involve financial risks.


About NetBooster Group
www.netbooster.com

NetBooster is a leading independent European agency in digital performance marketing that makes its comprehensive expertise of digital marketing available to its clients to achieve the best possible performance for their investments. The agency invests in technology and covers the entire chain of online marketing through its European network: search engine optimisation and marketing, data and analytics (DnA), GroundControl Technology, display, affiliation, online media, creation, eCRM and social networks, with a recognised expertise in tomorrow’s digital marketing (Social Media, Video, Ad Exchange, etc.). Shares in NetBooster are traded on the NYSE Alternext Paris.


Information
| For more information please contact:

Financial Communication 
Alexia Cassini (Group Communication Manager)
NetBooster S.A.
Tel. 00 33 (0)1 40 40 27 00
acassini@netbooster.com

Press Contact 
ALIZE RP
Caroline Carmagnol / Sophie Colin
Tel. 00 33 (0)1 44 54 36 66
netbooster@alizerp.com